Game is the ultimate British winter food – it’s healthy, versatile and full of flavour, yet it is still relatively underused in British menus. That’s why Steven Frampton and Michael Cannon, founders of innovative new food producer Wild and Game, are encouraging people to put game on their menus this Christmas. The deadline for Wild and Game Christmas orders is December 17th.

A not-for-profit company, Wild and Game launched a year ago, using game as a key ingredient in their range of high quality pies, pasties, sausage rolls, pates, sausages and ready meals. The company also sells handy packs of meat for easy home cooking.

Wild and Game’s products include familiar recipes such as ale pie, tikka masala and chilli, which are made with game sourced from British suppliers. In particular, it is championing less widely used meats such as pheasant and grouse.

“People can be timid about trying to cook with these ingredients, but we aim to make it easy for them, and to demonstrate how delicious game can be,” says Steven. “We’re also on a mission to get people eating game all year round, not just in game season.

“Our game products arrive frozen, and keep for a long time in the freezer, so it’s a great way to stock up on game to see you through the winter.”